Bright Minds Academy
Bright Minds Academy is a childcare, preschool, and Spanish learning center in Amarillo, Texas.
The Task
Bright Minds Academy opened in 2014 as an alternative to daycare before Kindergarten. The academy was established with the vision of creating a bilingual preschool program for the Amarillo area that teaches children to their full potential and prepares them for Kindergarten. After a few years of operation, they tasked us with refreshing their image through branding and website design. The website was hard to navigate and copy-heavy, while their brand was dated and the color-palette did not translate well to print or specialty items.
The Solution
We simplified their brand color palette and created a modern logo that was easy to digest, while remaining unique and memorable. Our content team consolidated and streamlined web copy, allowing us to trim away a few pages from the navigation and provide a better user-experience to find information quickly and efficiently. The new web design offers consistency and simplicity, providing easy-to-follow patterns and clear communication to users.
Let’s create something amazing together.
From brand identity to design direction, we partner with you to build a creative foundation that feels aligned, professional, and easy to grow with.
